Who is more famous, Blackpink or BTS?
BTS. Over the last five years (September 2021 to September 2026), the world Googled BTS 2.8 times as often as Blackpink: about 12.9 million searches a month against 4.6 million, by our estimate from Google Trends.
Think you can call the next one? Two names, one hidden curve: pick the one the world Googled more.
Play the Music gameWho was Googled more each year?
BTS was ahead in all 4 full years.
| Year | Blackpink | BTS |
|---|---|---|
| 2021* | 5.7 million | 25.2 million |
| 2022 | 6.2 million | 20.8 million |
| 2023 | 6.5 million | 11.9 million |
| 2024 | 3.1 million | 7.5 million |
| 2025 | 3.6 million | 6.7 million |
| 2026* | 2.8 million | 14.5 million |
Average searches a month, estimated. Partial years: the data starts in September 2021 and ends in September 2026.
Who is more famous right now?
BTS still leads over the last 12 months, with 4.3 times as many searches: 12.7 million a month against 3 million.
When was each one searched the most?
- Blackpink: the week of September 11, 2022, 2.9 times a usual week.
- BTS: the week of July 3, 2022, 3.4 times a usual week.
How often did the lead change?
BTS out-searched Blackpink in 262 of 262 weeks. On a four-week average, the lead never changed hands.
Who are they?
- Blackpink
- South Korean girl group
- BTS
- South Korean boy band
How is this measured?
Each curve is Google Trends interest, worldwide, one point per week from September 26, 2021 to September 27, 2026. Trends only gives relative numbers, so every name is put on one scale against a shared anchor and turned into estimated searches. The ratios between two names are the solid part; the absolute counts are estimates. Both names are measured as Google Trends topics, which group every spelling and language. Not affiliated with Google.